Oracle Eloqua Marketing 2024 Implementation Professional : 1Z0-340-24 exam

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Oracle 1Z0-340-24 Exam Syllabus Topics:

Oracle Eloqua Marketing 2024 Implementation Professional Sample Questions:

Question 1

Which statement is NOT true about first-party and third-party cookies?

A. First-party cookies identify you as a returning user to the site and help personalize your browsing
B. A first-party cookie is a cookie that has a domain that is the same as the domain being visited.
C. First-party cookies are being blocked by anti-spyware applications, browsers, and default privacy settings.
D. A third-party cookie is a cookie that has a domain that is different from the domain being visited.

Question 2

If a contact's profile information stays the same and they are NOT active, which Lead Score change could occur? (Choose the best answer.)

A. A2 to C1
B. A4 to D4
C. B1 to C3
D. C3 to C4

Question 3

When configuring Account Linkage in Eloqua, which field is used to link Eloqua contacts to Eloqua account records?
Response:

A. CRM Account ID
B. CRM Contact ID
C. Special Eloqua Company Match
D. Eloqua Account ID

Question 4

Your client would like to hold contacts until they open an email, and then send another follow-up immediately after they open it. If the contacts do not open the email, they would like to wait two weeks and then send them to a different campaign.
How would you advise they configure this in the Campaign Canvas? (Choose the best answer.)

A. Send all Contacts to the email step and use Scheduling settings to determine when to send the email.
B. Add an evaluation period on the decision step of "Did contacts open email?" with an evaluation period of two weeks.
C. Send contacts to a Program Canvas in order to send a follow-up email and disable the Campaign Canvas.
D. Hold all contracts in a two-week step and then determine which action should occur next with a decision step of "Did contacts open email?".

Question 5

Which three are examples of data sources for Listener feeders in Program Canvas? (Choose three.)

A. pulling contacts into a program when their lead score changes
B. pulling contacts into a program that opened a specific email at least three times
C. pulling contacts into a program when a contact is created
D. pulling contacts into a program with unsubscribes in the last 24 hours
E. pulling contacts into a program when they respond to a campaign

Solutions: